If your goal is to work to be a better ally to the Black community (which it should be), it’s time to be conscious of how you are doing that. By regularly shopping or checking on Black-owned brands, you are fueling their funding, purpose, and passion. Doing your own internal work (educating yourself, making donations, and getting out to protest) is great. But investing your time, energy, and money is even better when it comes to providing support now and forever. Below we rounded up 10 passionate Black-owned brands that you can support now and forever.
Brand directory:
Fashion
Boundless Blackness
One DNA
Local European
Sammie and Dannie
Tebo Dambe
Wellness
Soulita Soap
420 Skincare
Stardust and Sage
Golde
Goodnight Darling
Fashion
Boundless Blackness
This creative brand creates a “community movement built to explore authentic, multifaceted Black stories and promote[s] the limitless impact of Black culture“. Founded by Soniyah Robinson, Boundless Blackness excels at portraying stories of Black individuals when during the time, they are being silenced and misrepresented. The brand offers unisex apparel with a purpose as well as Black stories.
Get the look: Boundless Blackness Greatness Hoodie, $45, boundlessblackness.com
One DNA
One DNA provides gender-neutral apparel without sacrificing style. Menswear and womenswear are both highlighted equally through eco-conscious items. This brand is independently owned and operated as a small business. Each collection is made to wear over the long term.
Get the look: One DNA Classic Puffer Jacket in Chocolate Brown, $99, onedna.earth
Local European
This brand is perfect for achieving a simple yet elegant street look. Local European’s neutral palettes combined with their unique designs in clothing will turn you into the fashion goddess you truly are.
Get the look: Local European Jordi Cropped Blouse, $83, localeuropean.com
Sammie and Dannie
Sisterhood is the backbone of Sammie & Dannie’s mission to provide support in style and your life. This family-owned vintage-boutique is located in Central Phoenix and provides clothing, accessories, furniture, and decor. From vintage Chanel to brass napkin holders, Sammie and Dannie has you covered in the vintage-style department.
Get the look: Sammie and Dannie Gold Choker Bracelet Set, $345, sammieanddannie.com
Tebo Dambe
This Luxury Designer Brand provides high-end men’s and women’s wear with a minimalistic aesthetic. Along with their their passion for fashion, they also have a mission of assisting children and families that have been separated or are in detention centers.
Get the look: Tebo and Dambe Swimsuit Cover Up Top-White Mesh, $169, tebodambe.com
Wellness
Soulita Soap
With its elegant and minimalist products, Soulita Soap is a brand created with specific intentions for its consumers. Using only natural essential oils and healing botanical extracts, the soap is created to take into consideration common skin concerns.
Get the goods: Soulita Soap Mini Ultra Healing Shea Butter, $8, soulitasoap.com
420 Skincare
More than just a business providing excellent skin care, 420 Soap is also an organization focused on giving back. When Marvina Thomas created 420 Skincare, she created a “buy and give” program for men and women at Start Living Recovery Home.
Get the goods: 420 Skincare CBD Soap 50 Mg, $10.99, 420-skincare.com
Stardust and Sage
This spiritual & botanical shop caters to helping you heal, transform, and manifest in your life. Incorporating spiritual wellness into your daily routine is something Stardust and Sage excels in. From crystals to smudge, they provide various natural tools and resources to enhance your spirituality.
Get the goods: Stardust and Sage Amethyst Cluster, $7.77, stardustandsage.com
Golde
Golde is a brand that specializes in superfood self-care to enhance your daily well-being. You’ve probably heard the hype behind Matcha, Turmeric, and Cacao…but if not check out Golde’s blog.
Get the goods: Golde Super-Ades Kit, $40 golde.co
Goodnight Darling
Founder Aycee Brown suffered from insomnia at the young age of 14. After relying on sleeping pills for years she discovered the power of herbs and fragrance on the mind. Her goal with Goodnight Darling’s products are to invoke relaxation at a soul-level.
Get the goods: Goodnight Darling Rose Geranium Room Spray, $28, goodnightdarling.co